BRANDING TIPS

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Welcome to the blog!

This is your space to stay up-to-date on business tips, time management, branding strategies and, hey, us in general - your coffee & pizza lovin' team at Launch Your Daydream! 

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We’re Celebrating Our 1st Birthday at Launch Your Daydream!

It was one year ago that Kelsey flew to Cleveland to surprise Britt the night before our big launch announcement.

Today, we are SO excited to be celebrating one full year in business together as Launch Your Daydream.

CHECK IT OUT!

Launch Your Daydream

New Brand + Squarespace Website Launch! — Allison Evelyn in San Diego, CA

It’s time to celebrate the new brand + Squarespace website design for Allison Evelyn!

Our story with Allison is a fun one. Kelsey met her back in San Diego through a local gathering of creative souls at a beach picnic. Allison has this vibe that just radiates. If you meet her in person, you will love her instantly. Guaranteed. She’s hilarious, thoughtful, creative, and fierce as hell.

CHECK IT OUT!

Client News, Launch Your Daydream

New Brand + Website Launch! — Rachel Friedman Photography in Chicago, Illinois

It’s new brand + website launch day for Rachel Friedman Photography!

Rachel is a photographer specializing in maternity, newborn, baby, child and family photography in Glenview, Illinois — serving Chicago, the North Shore and northern suburbs. Her goal for each of her sessions is to authentically capture the love and connection her clients share as a family.

CHECK IT OUT!

Client News, Launch Your Daydream

Behind The Scenes Of LYD: Our Website Design Process

Last week, we talked to you ALL about our brand design process when you work one-on-one with us. After the brand design process is complete, it’s time to move to the website design process with Britt!

At this point, your core brand aesthetics are all approved by you and ready. Once Kelsey sends an email to you with these final brand files, that’s Britt’s cue to jump in and begin the website design process.

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Launch Your Daydream

Behind The Scenes Of LYD: Our Brand Design Process

Remember when we told you about the Brand Discovery Phase?

Once this phase is complete, it’s time for the Brand Design Phase! Woohoo! We always tell our clients to sit back and relax in this part of the branding process. At this point, they’ve already filled out the questionnaire and pinned some aesthetic inspiration on Pinterest. It’s time for them to take a breather!

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Launch Your Daydream

Behind the Scenes of LYD: WTF is the Brand Discovery Phase!?

Our one-on-one branding + website design process doesn’t start at “let’s go design your logo” —  because in order to have a long-lasting brand that you love, there has to be intention + strategy behind it. We need to know those nitty gritty details about you, what makes your business unique, the purpose or “why” behind your biz and your goals over the next 90 days.

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Branding Tips, Launch Your Daydream

December Donation: The Confetti Foundation

You know already that we are ALL about confetti + celebrations!

For the month of December, we are donating 10% of all income to The Confetti Foundation, an amazing organization that provides birthday parties for children who are sick + hospitalized during their special day.

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Launch Your Daydream

#LYDGivesThanks Roundup: The People + Businesses We’re Most Thankful For

  The holiday season is that time of year when we start to reflect on things like who we’re thankful for. For those of you who follow us on Instagram, you may have already seen many recent posts from us using the hashtag #LYDGivesThanks. Throughout the month of November, we gave shout outs to people […]

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Launch Your Daydream

Featured On: The Brand It Girl Podcast!

In this episode, we chat with Sam about the difficulties of going from solopreneurs to biz partners, what made us choose our incredible dream team members, and the systems + processes we use to keep things on track since we live so far away from one another!

Remember, we’re running our business from different states and have only seen each other in-person a handful of times!

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Launch Your Daydream

FEATURED ON: The Real Female Entrepreneur Podcast!

You may have heard about our story of coming together as business owners/co-founders of Launch Your Daydream.

In this episode with The Real Female Entrepreneur, though, we talk to Lauren all our individual journeys before finding each other. The ups, the downs, the “WTF am I doing!?” moments.

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Launch Your Daydream