[Reading Time: 3 minutes]

Introducing:  The new custom brand & Showit website design for Jenn Plante Photography!

Jenn is a Massachusetts and New Hampshire Wedding & Portrait photographer.

Let’s take you behind-the-scenes of the brand + website design process that Jenn went through with us:

Brand Foundation:

After working through the Brand Discovery phase and establishing things like a mission statement, vision, values, differentiators, and dream client persona, we also established the following goals for Jenn’s new brand: Bold, colorful, modern, unique, fun, and laid-back.

Brand Design:

Next, Kelsey created a custom brand design that not only embodied all of those descriptive goals, but also felt really aligned with Jenn’s fun personality and the unique experience she creates for her wedding and portrait clients!

A few of our favorite things about this brand design are:  

• The COLORS. So many vibrant colors were used throughout Jenn’s visual brand that really helps her website to stand out from her competition!
• The fun, custom accents used throughout Jenn’s brand. The little shapes in the different color shapes made her brand so fun to work with.
• The gradient pattern with the color palette really took everything next level. Not only could the accents stand out with their own bright colors, but the gradient really helps everything to level up!

Website Design:

Next, Britt took all of that and brought it to life on Jenn’s custom Showit website. She also did tons of research on the best SEO keywords for Jenn’s images and headings to make sure traffic was regularly going to those specific keywords!

A few of our favorite things about this custom website design are:

• The bold colors showcased immediately when you land! The bold announcement bar, the highlighted active page and the colorful accents used across the page in different shapes.
• Jenn’s specialty pages show exactly what to expect when working with her, including Jenn’s client experience and what the process is like to work with her.
• Jenn’s “About” page that shows off fun facts and what’s in her camera bag!

Congratulations on your new brand, Jenn! We’ve absolutely LOVED working with you and cannot wait to see how your new brand + website take your photography business to the next level!

PS:  Want to work with us on a new brand + website for your photography business, just like Jenn did? Click here to check out the process!