Custom Brand & Showit Website Design for Rebecca K Clark Photography | Launch Your Daydream

 

Introducing:  The new custom brand & Showit website design for Rebecca K Clark Photography!

Rebecca is a wedding and portrait photographer in St. Louis who captures memorable moments for unique couples, families, and individuals to enjoy, remember, and pass on to the next generation.

Let’s take you behind-the-scenes of the brand + website design process that Rebecca went through with us:

 

Brand Foundation:

After working through the Brand Discovery phase and establishing things like a mission statement, vision, values, differentiators, and dream client persona, we also established the following goals for Rebecca’s brand: bold, minimal, laid-back, fun, unique, and classic but modern—a simple design with some accent illustrations.

 

Brand Design:

Next, Kelsey created a custom brand design that not only embodied all of those descriptive goals, but also felt really aligned with Rebecca’s personality and the unique experience she creates for her clients. A few of our favorite things about this brand design are:

  • The hand drawn dahlias which symbolize how layered Rebecca’s dream clients are as people, and the hand drawn sunflowers, which have significant personal meaning to Rebecca
  • The interesting accent ligatures in the logo font that help give us those fun + unique vibes while still keeping the design simple and minimal
  • The accent pattern (created using those floral graphics mentioned above) that we used to bring some depth into Rebecca’s website + brand essentials

Website Design:

Next, Britt took all of that and brought it to life on Rebecca’s custom Showit website. She also worked closely with Rebecca on enhancing her website copy to really lean into her unique goals and to define which SEO keywords to use in throughout her website copy and as continues to blog!

A few of our favorite things about this custom website design are:

  • Her weddings and portraiture experience is detailed step by step for potential clients to understand
  • Both specialty pages end with a warm closing from her encouraging them to reach out to chat about their wedding or session
  • The hidden web pages designed for her detailed pricing, so she can provide that to clients who have already seen her starting at pricing on her website. The easier we could make the inquiry process for Rebecca and her clients, the better!

 

Congratulations on your new brand, Rebecca! We LOVED working with you and we’re so excited for you!

 

 

 

 

 

Custom Brand & Showit Website Design for Rebecca K Clark Photography

LAUNCH YOUR DAYDREAM

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We're Britt + Kelsey!

We're the type of gals who love laughing until we cry, giving giant rocking hugs when we see people we love, and designing until our clients are ecstatic.

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And within a month I had already booked 5 weddings. (I had ONE wedding the year before....one!) Based on my success since then, I could ultimately see my business double in bookings again this year. It's been amazing!!" 

- Christy McKee - Wedding Photographer

"Within two days of my site going live, I had multiple inquiries for weddings.