Happy Launch Day to Isabel Sweet, a Boston newborn photographer! Let’s take a peek behind-the scenes, shall we?!
After working through the Brand Discovery phase with Isabel, we established the following goals for her new brand aesthetic: colorful, comforting, luxurious, fun, and upscale. 🤩
A few of our fave things about this brand design are:
🎉 The fun we got to have with the accent glitter texture—Isabel is ALL about the sparkle, and we’re here for it!
🎉 The soft, relaxing color palette and how it gives us all the snuggly newborn vibes.
🎉 The balance between the upscale, modern serif font paired with the laid back, fun script font used in Isabel’s logos.
Next, Britt took all of that and brought it to life on Isabel’s custom @showit website. She also did research on the best SEO keywords for the images and headings to make sure traffic is regularly going to those specific keywords!
A few of our fave things about this custom website design are:
🎉 Showing off the fact that Isabel is ALL about making sure photos do NOT stay in a USB hidden in the desk drawer. Her client experience goes from inquiry to custom album and wall gallery design.
🎉 Isabel’s “About” page goes into detail about why her clients should hire her. She does such a great job expressing personal details about herself but also bringing it back to her clients and why they should hire her!
🎉 Not only were were “ooooh-ing” and “ahhhh-ing” over Isabel’s INCREDIBLE portfolio throughout her custom site design, but we were blessed with Isabel’s brand photos from the amazing @melissaortendahlphotography! These two are absolute magic together!
Congratulations on your new brand, Isabel! We’ve absolutely LOVED working with you and cannot wait to see how your new brand + website take your photography business to the next level!
PS: Want to work with us on a new brand + website for your photography business, just like Isabel did? Click here to check out the process!
And within a month I had already booked 5 weddings. (I had ONE wedding the year before....one!) Based on my success since then, I could ultimately see my business double in bookings again this year. It's been amazing!!"
- Christy McKee - Wedding Photographer
"Within two days of my site going live, I had multiple inquiries for weddings.