share post

Custom Brand & Showit Website Design for Stacey Lee Photography

[Reading Time: 2 minutes]

This is an colorful wedding and newborn photography brand and Showit Website for Stacey Lee Photography

Introducing:  The new custom brand & Showit website design for Stacey Lee Photography!

Stacey is a wedding + portrait photographer located in Florida and Maryland!

Let’s take you behind-the-scenes of the brand + website design process that Stacey went through with us:

Brand Foundation:

After working through the Brand Discovery phase and establishing things like a mission statement, vision, values, differentiators, and dream client persona, we also established the following goals for Stacey’s new brand:  Upscale, light, classic, eye-catching, unique, fun

Brand Design:

Next, Kelsey created a custom brand design that not only embodied all of those descriptive goals, but also felt really aligned with Stacey’s personality and the unique experience she creates for her clients.

A few of our favorite things about this brand design are:  

  • The unique usage of vintage star maps and a night sky texture to nod to Stacey’s love for the stars
  • The contrast in Stacey’s color palette that creates a really unique balance between bold and soft
  • The animated version of her primary logo with subtle twinkling stars!

Website Design:

Next, Britt took all of that and brought it to life on Stacey’s custom Showit website. She also closely researched SEO specifics for Stacey because she has the unique opportunity to shoot in two different states!

A few of our favorite things about this custom website design are:

  • The unique placement of the navigation menu (combined with the sticky navigation menu when scrolling!)
  • The areas of Stacey’s About Page and Weddings Page where her clients can see her bucket list and places she’s traveled already
  • Being able to use the contrasting colors and stars in Stacey’s color palette throughout her entire website

This is a romantic and colorful brand and Showit website design for Stacey Lee Photography

This is a colorful Showit web design for the home page of Stacey Lee Photography

Congratulations on your new brand, Stacey! We LOVED working with you!!

PS:  Want to work with us on a new website for your photography business, just like Stacey did? Click here to check out the process!

August 6, 2020

NOTE: Trends evolve over time and some of our older blog content may no longer be up to date! Take note of the date at the top of this post and acknowledge that some things may have changed since this was initially published. :)

Showit is a creative website builder for photographers. It's also what we use for all of our design clients!

Not quite sure if Showit is right for you? Wondering how to make the switch from your current website platform? We've got all your answers right here!


By the way, I'm not a photographer—I'm a designer and strategist FOR photographers. For the past 5 years, LYD has worked directly with a variety of photographers to not only create unique brands + websites for them, but to also ensure that those websites are getting consistent and relevant traffic.

This business runs on boy bands, pizza deliveries, & lots of reality TV.

Hi! I'm kelsey.