Sophie Baron Photography strives to create a relaxed and comfortable environment for all of her clients in order to capture stunning photographs that will perfectly reflect who they are as people and as a family to be treasured for not only a lifetime but for generations and generations to come.
The vibes we wanted to establish with this brand were: laid back, organic, free-spirited, passionate, and genuine. We kept these feelings in mind when creating each and every detail of this brand + website design.
The color palette, fonts, and style of accent graphics used in the Sophie Baron Photography brand all feed into those intentional brand goals we established with her. We chose colors that felt boho beach-inspired yet muted. This helped us create a relaxing, organic feel to every branding element. As for the fonts and her logo variations, we paired two main fonts: one more loose, free-flowing and organic script, plus one simple and clean sans serif font. Together, these create the perfect balance of the feelings we want to evoke.
sophie baron photography